As data has become central to business growth and insights, it’s important to consider how we’re taking care of it. Each day, more data is born in the cloud, stored there - or both. There’s also a common misconception that it’s being backed up.

So the Cloud Isn’t Backed Up?

Let’s take some of the most common software like Google Drive and Salesforce. They both have disaster recovery plans in place should their servers fail, but the odds of that happening aren’t likely. It’s more likely that an employee will delete information you’ll need in the future (both subconsciously and maliciously).

How Costly Can Data Loss Be?

According to a Cloud Security Alliance report, Loss of Data was listed at the second most severe threat to businesses. 60% of those companies experiencing data loss were predicted to shut down just six months after an incident.

So how exactly is data loss occurring?

  • Accidental Deletion and User Mistakes: People and organizations are among the most common contributors to deleted data. Many times this is accidental, or they simply believe the data is ready to be scrapped. Information can also be overwritten or corrupted by third party apps.

  • Over-Writing Data: Data in SaaS applications is continuously growing or being updated and modified. Often, bulk uploads that occur can be the cause of over-writes. Integrated third-party applications that are used to manage the data can also contribute to this issue.

  • Malicious Actions: Disgruntled employees are another huge threat to your data. If they suspect they’ll be fired or want to spite a co-worker, data often goes missing. Hackers also pose a number of threats as they can corrupt entire systems and hold data at ransom.

Curious to know just how common data loss is? Stay tuned for part two in this series or download the eBook, Making the Case for Cloud-to-Cloud Backup today.